Latest From XI
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Why CX Starts with EX: Connecting the Dots
In today’s competitive business landscape, organisations are increasingly recognising that exceptional customer experience (CX) isn’t created in isolation—it’s intrinsically linked…
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The Difference Between Journey Mapping and Process Mapping
While both journey mapping and process mapping are valuable tools in business improvement, they serve distinctly different purposes and offer…
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How to Prioritise Journey Improvements for Maximum Impact
In today’s competitive business landscape, organisations are constantly seeking ways to enhance their customer experience. However, with limited resources and…
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